A new study finds that job seekers are even willing to explore jobs with lower salaries when companies are more diverse. It finds that sharing information about diversity makes job postings more attractive to job seekers, even when pay is lower.
To conduct the study, the team partnered with an online job listings platform which emails postings relevant to individuals and their job search criteria. For the course of the 11-week study, the platform emailed job listings to some 180,000 users placed in one of two conditions. In the baseline condition, participants saw emails in the normal format, with no information on diversity; in the diversity condition, participants saw a diversity score for each listing: information about the race, gender, education, and language skills of a company’s workforce compared to others in the same sector and location. Information was then gathered on whether the email was opened, and which job listings were clicked on by each user.
Participants in the diversity condition tended to click on job listings from companies with slightly higher diversity scores than those in the baseline condition: that is, participants seemed to be paying attention to information about diversity, and using this when deciding whether to click on the listing. And the team also found that participants were willing to look at listings with lower salaries if they came from companies with a higher diversity score.
Q19: When are job seekers willing to explore jobs with lower salaries, according to a new study?
Q20: What did participants see in the baseline condition of the study?
Q21: What does the passage say participants seem to be paying attention to?
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