Section A
Directions: In this section, there is a passage with ten blanks. You are required to select one word for each blank from a list of choices given in a word bank following the passage. Read the passage through carefully before making your choices. Each choice in the bank is identified by a letter. Please mark the corresponding letter for each item on Answer Sheet 2 with a single line through the centre. You may not use any of the words in the bank more than once.
It can be seen from the cheapest budget airlines to the world's largest carriers: Airlines across the globe 26 various shades of blue in their cabin seats, and it is no 27 . There does appear to be some psychology behind it. Blue is 28 with the positive qualities of trust, efficiency, quietness, coolness, reflection and calm.
Nigel Goode is a leading aviation designer who works at a company which has been delivering aircraft interiors for airlines for 30 years. “Our job as designers is to reinforce the airline's brand and make it more 29 ,” he says. “But our primary concern is to deliver an interior that 30 comfort to create a pleasant environment.”
“It's all about making the traveling experience less 31 and blue is said to induce a feeling of calm. While some of the budget airlines might use brighter, bolder shades, most others go with softened tones. The 32 aim is to create a home-like relaxing feel, so airlines tend to use soft colors that feel domestic, 33 and earthy for that reason.”
It's also a trend that emerged decades ago and has 34 stuck. “Blue became the color of choice because it's a conservative, agreeable, corporate shade that 35 being trustworthy and safe. That's why you see it used in all of the older airlines like British Airways,” Nigel Goode added.
A) associated B) coincidence C) determined D) drastically E) enormous F) imitate G) indication H) integrate I) maximizes J) natural K) principal L) recognizable M) simply N) stressful O) symbolizes
我们从最便宜的廉价航空公司到世界上最大的航空公司都可以看到:世界各地的航空公司都在客舱座椅上 26 融入了不同色调的蓝色,这绝非 27 巧合。其背后似乎有一些心理因素。蓝色与信任、效率、安静、冷静、反思和镇静这样的优良品质 28 有关。 奈杰尔·古德是一位领先的航空设计师,他所在的那家公司为航空公司提供飞机内饰有30年了。他说:“作为设计师,我们的工作是强化航空公司的品牌,使其更 29 具辨识度。但我们的头等大事是提供 30 最舒适的内饰,以创造一个舒适、愉悦的环境。” “这一切都是为了让旅行体验不那么 31 紧张,据说蓝色能让人产生平静的感觉。虽然一些廉价航空公司可能会使用更明亮、更大胆的色调,但大多数其他航空公司则采用柔和的色调。其 32 主要目的是营造家一般的、让人放松的感觉,出于这个原因,航空公司往往会使用柔和的颜色,让人感受到居家、 33 自然和朴实。” 这也是几十年前出现的一种趋势, 34 只不过一直没有改变。“蓝色之所以成为航空公司的首选颜色,是因为它是一种保守的、宜人的企业色调, 35 象征着可靠和安全。这就是为什么你会看到它被所有像英国航空公司这样的老牌航空公司所使用。”奈杰尔·古德补充说道。
---
---
---
---
---
---
---
---
---
---
---
---
---
---
---
---
---
---
---
---
---
---
---
---
---
---
---
---
---
---
---
---
---
---
---
---
---
---
---
---
---
---
---
---
---
---
---
---
---
---
---
---
---
---
---
---
---
---
---
---
---
---
---
---
---
---
---
---
---
---
---
---
---
---
---
---
---
---
---
---
---
---
---
---
---
---
---
---
---
---
---
---
---
---
---
---
---
---
---
---
---
---
---
---
---
---
---
---
---
---
---
---
---
---
---
---
---
---
---
---
---
---
---
---
---
---
---
---
---
---
---
---
---
---
---
---
---
---
---
---
---
---
---
---
---
---
---
---
---
---